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NAB TO HELP FUND OPEN MOBILE VIDEO COALITION

By Staff
TVNEWSDAY, Nov 12 2007, 4:13 PM ET

Underscoring what NAB called its “continued support to bring broadcast DTV service to mobile and handheld devices,” the NAB board of directors Monday allocated $750,000 to the Open Mobile Video Coalition (OMVC) during the trade group's October board meeting.

"Accelerating the development and implementation of mobile digital broadcast television is crucial to the future of broadcast TV and will provide viewers with an additional platform to receive our high-value content," said Ion Media Networks President and CEO Brandon Burgess, who is leading the effort.

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The Open Mobile Video Coalition represents 422 commercial TV stations and 361 public stations. At NAB's June meeting, the NAB television board of directors unanimously passed a motion to actively support the efforts of the OMVC.

"NAB is actively working to ensure a bright and vibrant future for broadcasters," said NAB President and CEO David Rehr. "The digital era of broadcast TV will bring a plethora of options for both broadcasters and viewers, and NAB's financial commitment to the OMVC is an important step in furthering that goal."

More information about the Open Mobile Video Coalition can be found at www.openmobilevideo.com.

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