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FCC Creates PSAs, Video to Aid Transition

By Staff
TVNEWSDAY, Sep 17 2008, 3:39 PM ET

As part of its effort to provide Americans with the information they need to make a smooth transition to digital television, the FCC today released television public service announcements and a long-form educational video.

The 30- and 60-second PSAs, produced in English and Spanish, convey basic information regarding the transition and steps consumers must take to prepare. Copies were distributed to 1,368 full powered commercial English-language stations as well as 100 Spanish-language stations.

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The long-form educational video provides greater detail regarding the transition in four parts: What is DTV, What You Need to Know, Watching DTV with a Converter Box, and Summary.

The video is designed to help consumers decide whether they need a converter box for their television, gives a step-by-step guide to connecting a converter box to their television and explains how to rescan for channels after the end of the transition.

The PSAs and the educational video can be viewed at http://www.dtv.gov/video_audio.html. Requests for broadcast-quality versions can be made through DTV.gov or by contacting Rosemary Kimball, at Rosemary.Kimball@fcc.gov.

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