Entertainment marketing agency Trailer Park has expanded its television civision, and concurrently has promoted Mike Leathers to president and co-creative director, and has named Sarah Pierce as senior vice president and co-creative director. Most recently, Pierce had been vice president of on-air promotion, emerging networks at NBC Cable Entertainment.

In their new roles, Leathers and Pierce will work in tandem to create full service marketing and promotional campaigns for network, syndicated and cable television programming, as well as for emerging media. Among Trailer Park's TV clients are MTV, USA, Sci-Fi, Fox Reality Channel, MGM TV, CBS, NBC Universal and Nickelodeon.

Joel Johnston, Trailer Park's COO, said, "Our Television Division has enjoyed tremendous growth during the past two years, and Mike has played a major role in that evolution. He is a strong and powerful marketing communicator, and has extensive client outreach. We are also excited to have Sarah Pierce joining the Trailer Park family. During the past few years, she has earned significant industry recognition as a television marketing specialist with major network and cable TV experience behind her."